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Notebook
Tony Rossetti
Notebook
Tony Rossetti
Notebook
For the brain, glancing blows can do more damage
Tony 3/1/25 Tony 3/1/25

For the brain, glancing blows can do more damage

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First, for all
Tony 3/1/25 Tony 3/1/25

First, for all

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Not having to ask
Tony 2/18/25 Tony 2/18/25

Not having to ask

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Gotta be the shoes
Tony 2/16/25 Tony 2/16/25

Gotta be the shoes

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Still the most coveted smartwatch
Tony 2/16/25 Tony 2/16/25

Still the most coveted smartwatch

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Apple’s 1999 Y2K/AI Super Bowl ad
Tony 2/10/25 Tony 2/10/25

Apple’s 1999 Y2K/AI Super Bowl ad

Viewing a classic in the new context

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A quiet heritage brand leans into storytelling
Tony 2/3/25 Tony 2/3/25

A quiet heritage brand leans into storytelling

Adweek in convo with Bose’s first CMO

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